American English

Definition of hype verb from the Oxford Advanced American Dictionary



(informal) (disapproving)Verb Forms present simple I / you / we / they hype
he / she / it hypes
past simple hyped
-ing form hyping
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to advertise something a lot and exaggerate its good qualities, in order to get a lot of public attention for it hype something This week his much hyped new movie opens nationwide. hype something up The meeting was hyped up in the media as an important event.
See the Oxford Advanced Learner's Dictionary entry: hype

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