= advertisement the adverts on television When the adverts came on I got up to put the kettle on. Synonymsadvertisementpublicity ad commercial promotion trailerThese are all words for a notice, picture or film/movie telling people about a product, job or service.advertisement a notice, picture or film/movie telling people about a product, job or service; an example of something that shows its good qualities; the act of advertising something and making it public:Put an advertisement in the local paper to sell your car. Dirty streets are no advertisement for a prosperous society.publicity [U] the business of attracting the attention of the public to somebody/something such as a company, book, film/movie, film/movie star or product; the things that are done to attract attention:She works in publicity. There has been a lot of advance publicity for her new film.ad, advert (informal) a notice, picture or film/movie telling people about a product, job or service:We put an ad in the local paper. an ad for a new chocolate barcommercial an advertisement on television or on the radio.promotion a set of advertisements for a particular product or service; activities done in order to increase the sales of a product or service:a special promotion of local products She works in sales and promotion.trailer (especially British English) a series of short scenes from a film/movie or television programme, shown in advance to advertise it.Patterns (a/an) advertisement/publicity/ad/commercial/promotion/trailer for something a TV/television/radio/cinema advertisement/ad/commercial/promotion to run/show a(n) advertisement/ad/commercial/trailer Word Origin mid 19th cent.: abbreviation.Extra examples A lot of claims are made in the advert. How can I block those annoying pop-up adverts? I put an advert in the local newspaper. She took out a full-page advert in a magazine. The advert appeared in ‘The Guardian’. The advert featured a dolphin swimming around a goldfish bowl. The paper ran our advert last week. an advert for jeans I never watch the adverts on TV.