Definition of Kodak™ from the Oxford Advanced Learner's Dictionary



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a US company (officially the Eastman Kodak Company) that originally produced cameras, film and other photographic equipment. It was started in 1888 by George Eastman, who created the name Kodak because he thought 'K' was a lucky letter. The company first sold its famous Brownie camera in 1900 with the advertising phrase, ‘You push the button – we do the rest.’ Its other products have included Kodachrome film, the Instamatic Camera and the Panoramic 35 Camera. The company has had financial problems in recent years as the market for its products changed and digital photography became standard.