Definition of market leader noun from the Oxford Advanced Learner's Dictionary


    market leader

    BrE BrE//ˌmɑːkɪt ˈliːdə(r)//
    ; NAmE NAmE//ˌmɑːrkɪt ˈliːdər//
    jump to other results
  1. 1the company that sells the largest quantity of a particular kind of product We are the market leader in hi-fi.
  2. 2a product that is the most successful of its kind The system is the market leader in the home PC market.
See the Oxford Advanced American Dictionary entry: market leader