Definition of persuasive adjective from the Oxford Advanced Learner's Dictionary

 

persuasive

 adjective
adjective
BrE BrE//pəˈsweɪsɪv//
 
; NAmE NAmE//pərˈsweɪsɪv//
 
 
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able to persuade somebody to do or believe something persuasive arguments He can be very persuasive. the persuasive power of advertising Word Origin late 15th cent.: from French persuasif, -ive or medieval Latin persuasivus, from persuas- ‘convinced by reasoning’, from the verb persuadere, from per- ‘through, to completion’ + suadere ‘advise’.Extra examples His analysis is in many ways highly persuasive. His arguments strike me as not entirely persuasive. The evidence was not really persuasive enough. What makes his case so persuasive? Advertising relies heavily on the persuasive power of imagery. There are several persuasive arguments in favour of the move.
See the Oxford Advanced American Dictionary entry: persuasive