- 1[countable, uncountable] a long, pointed, orange root vegetable grated carrots a pound of carrots
- 2[countable] a reward promised to someone in order to persuade them to do something synonym incentive They are holding out a carrot of $120 million in economic aid. It's a big carrot he's dangling in front of Marler's nose. Idioms
nounjump to other results
if you use the carrot and stick approach, you persuade someone to try harder by offering them a reward if they do, or a punishment if they do not The emphasis is on the carrot of incentive rather than the stick of taxes.
the carrot and (the) stick (approach)jump to other results