American English

Definition of deal noun from the Oxford Advanced American Dictionary



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    a lot
  1. 1[singular] a good/great deal much; a lot They spent a great deal of money. It took a great deal of time. I'm feeling a good deal better. We see them a great deal (= often). see also big deal
  2. business agreement
  3. 2[countable] an agreement, especially in business, on particular conditions for buying or doing something to make/sign/conclude/close a deal(with someone) (informal) Did you cut a deal (= make one)? We did a deal with the management on overtime. They were hoping for a better pay deal. A deal was struck after lengthy negotiations. The deal fell through (= no agreement was reached). I got a good deal on the car (= bought it cheaply). It's a deal! (= I agree to your terms) Listen.This is the deal (= this is what we have agreed and are going to do). As athletes prepare for the Olympics, sports organizations are looking for big sponsorship deals to pay for the trip to London. see also package Topic CollocationsBusinessrunning a business buy/acquire/own/sell a company/firm/franchise set up/establish/start/start up/launch a business/company run/operate a business/company/franchise head/run a firm/department/team make/secure/win/lose/block a deal expand/grow/build the business boost/increase investment/spending/sales/turnover/earnings/exports/trade increase/expand production/output/sales boost/maximize production/productivity/efficiency/income/revenue/profit/profitability achieve/maintain/sustain growth/profitability cut/reduce/bring down/lower/slash costs/prices announce/impose/make cuts/cutbackssales and marketing break into/enter/capture/dominate a market capture/gain/grab/take/win/boost/lose market share identify/find/build/create a market for something start/launch an advertising/a marketing campaign develop/launch/promote a product/Web site estimate/assess/create/generate demand for your product attract/get/retain/keep/help customers/clients drive/generate/boost/increase demand/sales beat/keep ahead of/out-think/outperform/ (informal) stymie the competition meet/reach/exceed/miss sales targetsfinance draw up/set/present/propose/agree on/approve a budget keep to/balance/cut/reduce/slash the budget be/come in below/under/over/within budget generate income/revenue/profit(s)/funds/business fund/finance a campaign/a venture/an expansion/spending/a deficit provide/raise/allocate capital/funds attract/encourage investment/investors recover/recoup costs/losses/an investment/an outlay get/obtain/offer somebody/grant somebody credit/a loan apply for/raise/secure/arrange/provide financingfailure lose business/trade/customers/sales/revenue accumulate/accrue/incur/run up debts suffer/sustain enormous/heavy/serious losses face cuts/a deficit/bankruptcy/a shortfall declare/file for/enter/avoid/escape bankruptcy liquidate a company/a business/assets survive/weather a recession/downturn propose/seek/block/oppose a merger launch/make/accept/contest/defeat a takeover bid
  4. treatment
  5. 3[countable, usually singular] the way that someone or something is treated If elected, the governor has promised a new deal (= better and fairer treatment) for teachers. They knew they'd been given a raw/rough deal (= been treated unfairly). We tried to ensure that everyone got a fair deal. It was a square deal for everyone.
  6. in card games
  7. 4[countable, usually singular] the action of giving out cards to the players It's your deal.
  8. Idioms
    a done deal
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    an agreement or a plan that has been finally completed or agreed The merger is by no means a done deal yet.
    strike a bargain/deal
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    to make an agreement with someone in which both sides have an advantage
    what's the deal? (informal)
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    what is happening in the present situation? What's the deal? Do you want to go out or not?
See the Oxford Advanced Learner's Dictionary entry: deal