American English

Definition of SWOT analysis noun from the Oxford Advanced American Dictionary


SWOT analysis

NAmE//ˈswɑt əˌnæləsəs//
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a study done by an organization in order to find its strengths and weaknesses, and what problems or opportunities it should deal with. SWOT is formed from the initial letters of “strengths,” “weaknesses,” “opportunities,” and “threats.”
See the Oxford Advanced Learner's Dictionary entry: SWOT analysis