Definition of gamification noun from the Oxford Advanced Learner's Dictionary



BrE BrE//ˌɡeɪmɪfɪˈkeɪʃn//
; NAmE NAmE//ˌɡeɪmɪfəˈkeɪʃn//
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the use of elements of game-playing in another activity, usually in order to make that activity more interesting The supermarket chain has started using gamification to make food shopping online fun.