perception
noun/pəˈsepʃn/
/pərˈsepʃn/
Word Family
- perceive verb
- perception noun
- perceptive adjective
- perceptible adjective (≠ imperceptible)
- [uncountable, countable] (formal) an idea, a belief or an image you have as a result of how you see or understand something
- a campaign to change public perception of the police
- perception that… There is a general public perception that standards in schools are falling.
Extra ExamplesTopics Opinion and argumentb2- The growing perception that their needs were being ignored spurred the group to further action.
- a marketing strategy to overcome negative public perception of the company
- Your brand name should create a distinctive perception in the customer's mind.
- This film challenges traditional perceptions of older people.
- This study dispels the perception that men are better drivers.
- Further research should lead to an enhanced perception of the issues facing developing nations.
- We need to gain a clearer perception of how young people feel about the problem.
- Movies have shaped our perception of many historical events.
- The book explores the changing perceptions about gender.
- The company wanted to boost the overall perception of the brand.
- The survey reflects the perceptions of business people around the world.
- These developments hardly affected the public perception of the crisis.
Oxford Collocations Dictionaryadjective- clear
- distinct
- keen
- …
- have
- create
- affect
- …
- [uncountable] (specialist or formal) the way you notice things, especially with the senses
- Everyone's perception of reality is slightly different.
- visual perception
Extra Examples- If we improve drivers' hazard perception, road deaths will fall.
- The computer changes our perceptions of place and time.
- cultural differences in risk perception between European students and their American counterparts
- heightened perception caused by drugs
Oxford Collocations Dictionaryadjective- clear
- distinct
- keen
- …
- have
- create
- affect
- …
- [uncountable] (formal) the ability to understand the true nature of something synonym insight
- She showed great perception in her assessment of the family situation.
- They have little perception of how ordinary people live their lives.
Oxford Collocations Dictionaryadjective- clear
- distinct
- keen
- …
- have
- create
- affect
- …
Word Originlate Middle English: from Latin perceptio(n-), from the verb percipere ‘seize, understand’, from per- ‘entirely’ + capere ‘take’.
Check pronunciation:
perception