downmarket
adverb/ˌdaʊnˈmɑːkɪt/
/ˌdaʊnˈmɑːrkɪt/
(British English) (North American English downscale)
(disapproving)- in a way that involves buying or selling goods or services that are cheap and of poor quality
- To get more viewers the TV station was forced to go downmarket.
Check pronunciation:
downmarket