hype
verb/haɪp/
/haɪp/
(informal, disapproving)Verb Forms
| present simple I / you / we / they hype | /haɪp/ /haɪp/ |
| he / she / it hypes | /haɪps/ /haɪps/ |
| past simple hyped | /haɪpt/ /haɪpt/ |
| past participle hyped | /haɪpt/ /haɪpt/ |
| -ing form hyping | /ˈhaɪpɪŋ/ /ˈhaɪpɪŋ/ |
- to advertise something a lot and make its good qualities seem better than they actually are, in order to get a lot of public attention for it
- hype something This week his much-hyped new movie opens in London.
- hype something up The meeting was hyped up in the media as an important event.
Word Origin1920s (originally US in the sense ‘short-change, cheat’, or ‘person who cheats etc.’): of unknown origin.
Check pronunciation:
hype