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Definition of deal noun from the Oxford Advanced American Dictionary

     

    deal

     noun
    noun
    NAmE//dil//
     
     
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    a lot
  1. 1[singular] a good/great deal much; a lot They spent a great deal of money. It took a great deal of time. I'm feeling a good deal better. We see them a great deal (= often). see big deal
  2. business agreement
  3. 2[countable] an agreement, especially in business, on particular conditions for buying or doing something to make/sign/conclude/close a deal (with someone) (informal) Did you cut a deal (= make one)? We did a deal with the management on overtime. They were hoping for a better pay deal. A deal was struck after lengthy negotiations. The deal fell through (= no agreement was reached). I got a good deal on the car (= bought it cheaply). It's a deal! (= I agree to your terms) Listen. This is the deal (= this is what we have agreed and are going to do). As athletes prepare for the Olympics, sports organizations are looking for big sponsorship deals to pay for the trip to London. see package Topic CollocationsBusinessrunning a business
    • buy/acquire/own/sell a company/firm/franchise
    • set up/establish/start/start up/launch a business/company
    • run/operate a business/company/franchise
    • head/run a firm/department/team
    • make/secure/win/lose/block a deal
    • expand/grow/build the business
    • boost/increase investment/spending/sales/turnover/earnings/exports/trade
    • increase/expand production/output/sales
    • boost/maximize production/productivity/efficiency/income/revenue/profit/profitability
    • achieve/maintain/sustain growth/profitability
    • cut/reduce/bring down/lower/slash costs/prices
    • announce/impose/make cuts/cutbacks
    sales and marketing
    • break into/enter/capture/dominate a market
    • capture/gain/grab/take/win/boost/lose market share
    • identify/find/build/create a market for something
    • start/launch an advertising/a marketing campaign
    • develop/launch/promote a product/Web site
    • estimate/assess/create/generate demand for your product
    • attract/get/retain/keep/help customers/clients
    • drive/generate/boost/increase demand/sales
    • beat/keep ahead of/out-think/outperform/ (informal) stymie the competition
    • meet/reach/exceed/miss sales targets
    finance
    • draw up/set/present/propose/agree on/approve a budget
    • keep to/balance/cut/reduce/slash the budget
    • be/come in below/under/over/within budget
    • generate income/revenue/profit(s)/funds/business
    • fund/finance a campaign/a venture/an expansion/spending/a deficit
    • provide/raise/allocate capital/funds
    • attract/encourage investment/investors
    • recover/recoup costs/losses/an investment/an outlay
    • get/obtain/offer somebody/grant somebody credit/a loan
    • apply for/raise/secure/arrange/provide financing
    failure
    • lose business/trade/customers/sales/revenue
    • accumulate/accrue/incur/run up debts
    • suffer/sustain enormous/heavy/serious losses
    • face cuts/a deficit/bankruptcy/a shortfall
    • declare/file for/enter/avoid/escape bankruptcy
    • liquidate a company/a business/assets
    • survive/weather a recession/downturn
    • propose/seek/block/oppose a merger
    • launch/make/accept/contest/defeat a takeover bid
  4. treatment
  5. 3[countable, usually singular] the way that someone or something is treated If elected, the governor has promised a new deal (= better and fairer treatment) for teachers. They knew they'd been given a raw/rough deal (= been treated unfairly). We tried to ensure that everyone got a fair deal. It was a square deal for everyone.
  6. in card games
  7. 4[countable, usually singular] the action of giving out cards to the players It's your deal.
  8. Idioms an agreement or a plan that has been finally completed or agreed The merger is by no means a done deal yet.
    strike a bargain/deal
     
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    to make an agreement with someone in which both sides have an advantage
    what's the deal? (informal)
     
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    what is happening in the present situation? What's the deal? Do you want to go out or not?
See deal in the Oxford Advanced Learner's Dictionary